Post by account_disabled on Jan 9, 2024 8:12:36 GMT
Actions aimed at improving a website’s position on search engines, we’re talking about SEO performance. To understand the SEO performance of a website, numerous indicators (KPIs) can let you know where the website is effective or ineffective (put links to articles to measure performance). Green SEO, for its part, aims to integrate more ecological, more responsible and less energy-intensive dimensions into SEO actions without compromising performance. 2 - How to do SEO in a smarter, more sustainable and environmentally friendly way? At Cocolyze, we communicate a lot with clients, employees, and marketing professionals. And, when we talk about SEO, the same questions always arise: “Where to start?”, “We find everything and its opposite on natural references”, “The rules seem to be constantly changing”, etc. Ultimately, no one is satisfied because no one gets the expected results. This is frustrating for everyone and does a disservice to the SEO industry.
MAAC Method: Doing SEO Methodically At Cocolyze, in order to deal with the lack of readability in SEO methods, we implemented the MAAC method. It’s about providing a framework and structured approach to Country Email List doing things step by step in the right order when doing SEO: M is for Market The first step involves doing a real analysis of your SEO market. This particularly involves the idea of understanding your SEO competitors and search volumes to find consistent, relevant, and effective SEO keywords. Steps to follow: Define your SEO keywords Define and research your competitors Monitor your SEO and KPIs A Stand for Appeal At Cocolyze, we would like to tell you that you need to work on improving your “SEO Attractiveness”. Attractiveness is an often overlooked aspect of SEO, but it’s essential. Attraction allows you to stand out by providing original responses to user needs.
The more engaging you are, your CTR (click-through rate) will increase and your bounce rate will decrease. Steps to follow: Optimize the page title through title tags Optimize your meta description to show that your website offers attractive content that engages and meets user needs Improve the UX (User Experience) of the page A stands for Accessibility Search Engines or Access Pages that cannot be accessed or "explored" by readers will not be of SEO interest because their content is not visible. Before you start creating content, make your page accessible. Steps to follow: Make the page indexable by Google Make the page SEO and mobile-friendly Correct duplicate content C is for Happy The final step involves creating and publishing your content. Understand that there is absolutely no point in starting content creation without respecting all SEO prerequisites (market, appeal, accessibility). You just risk wasting time creating content that will most likely never be indexed. Once you create this content, also make sure it is shared and generates backlinks.
MAAC Method: Doing SEO Methodically At Cocolyze, in order to deal with the lack of readability in SEO methods, we implemented the MAAC method. It’s about providing a framework and structured approach to Country Email List doing things step by step in the right order when doing SEO: M is for Market The first step involves doing a real analysis of your SEO market. This particularly involves the idea of understanding your SEO competitors and search volumes to find consistent, relevant, and effective SEO keywords. Steps to follow: Define your SEO keywords Define and research your competitors Monitor your SEO and KPIs A Stand for Appeal At Cocolyze, we would like to tell you that you need to work on improving your “SEO Attractiveness”. Attractiveness is an often overlooked aspect of SEO, but it’s essential. Attraction allows you to stand out by providing original responses to user needs.
The more engaging you are, your CTR (click-through rate) will increase and your bounce rate will decrease. Steps to follow: Optimize the page title through title tags Optimize your meta description to show that your website offers attractive content that engages and meets user needs Improve the UX (User Experience) of the page A stands for Accessibility Search Engines or Access Pages that cannot be accessed or "explored" by readers will not be of SEO interest because their content is not visible. Before you start creating content, make your page accessible. Steps to follow: Make the page indexable by Google Make the page SEO and mobile-friendly Correct duplicate content C is for Happy The final step involves creating and publishing your content. Understand that there is absolutely no point in starting content creation without respecting all SEO prerequisites (market, appeal, accessibility). You just risk wasting time creating content that will most likely never be indexed. Once you create this content, also make sure it is shared and generates backlinks.